Project Description
Larger format booklet-style brochure for a company which engineers and builds assembly automation systems. The challenge was to create a sophisticated, dynamic look with very limited imagery, as many of the systems MSC designed were highly proprietary and so could not be photographed for use in the company’s marketing materials. This issue was circumvented by using scans of parts as textural devices and evoking assembly-line order and movement by their placement among the pages.
